Ever since the dawn of MTV and Friday Night Videos, the music video has significantly impacted musical tastes and pop culture. It might not be as extreme as when the Buggles declared that "Video Killed the Radio Star", but there is no arguing that the music video certainly could make or break a song's popularity. So this regular Flashback Video feature will serve to remember some of the music videos from the great '80s decade that made an impact on me in one way or another.
This issue we will cover "Seasons Change" by Exposé. It was released as the fourth single from their debut album Exposure in November of 1987. "Seasons Change" was not the typical dance-pop song which had been the case with the group's first three hits from that album. It was a ballad and became their biggest hit when it reached the top spot on both the Billboard Hot 100 as well as the Adult Contemporary chart in February of 1988.
The music video for "Seasons Change" was directed by Peter Israelson. He began directing a couple music videos in the early '80s and then did Whitney Houston "Greatest Love of All" (1986) and Anita Baker "Sweet Love" before taking on "Seasons Change". After that, he also directed Whitney Houston "Where Do Broken Hearts Go", Taylor Dayne "I'll Always Love You", Anita Baker "Giving You the Best That I Got" and 38 Special "Second Chance" among others. He then directed the 1990 volleyball movie Side Out and directed a few more music videos after the '80s. The video features Jeanette Jurado on lead vocals and she is joined by the rest of the group at an oceanside house which makes for some great background scenery. Here is the music video for "Seasons Change" by Exposé...
I had the pleasure of an interview with Gioia Bruno of Exposé and here is what she had to say about the impact of MTV back in the '80s:
I think MTV gave music a face and allowed artists to be seen and express themselves in a new and unique way.
You can find out about "Seasons Change", their other hit songs and much more if you check out that interview.
Hope you enjoyed another trip back to the '80s thanks to Flashback Video!